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Sony Ericsson has partnered with MGM and EON for the new James Bond movie, "Die Another Day", to be arriving in cinemas on November 22, 2002. Pierce Brosnan is James Bond and stars alongside Halle Berry as Jinx, Rosamund Pike as Miranda Frost and Toby Stephens as the main villain; Gustav Graves. Sony Ericsson's products have been selected to appear in the movie, and they also star in a special co-promotional campaign, that offers limited edition product packages and premium content for phones.
In the new Bond movie, Sony Ericsson's T68i and the imaging capabilities of the P800 smartphone will be featured in the action. Taking advantage of the movie tie-in, Sony Ericsson will also launch a series of promotional campaigns globally focusing on the T68i and the recently launched T300. The T300 is Sony Ericsson's latest color screen phone and is compatible with Sony Ericsson's CommuniCam digital camera accessory.
In the new Bond movie, Sony Ericsson's T68i and the imaging capabilities of the P800 smartphone will be featured in the action. Taking advantage of the movie tie-in, Sony Ericsson will also launch a series of promotional campaigns globally focusing on the T68i and the recently launched T300. The T300 is Sony Ericsson's latest color screen phone and is compatible with Sony Ericsson's CommuniCam digital camera accessory.